News & Updates

September 4, 2026

FOR IMMEDIATE RELEASE
Rat & Fox Clothing Co. Announces Debut Collection: A New Standard for Irreverent Style
CITY, State – Date – Rat & Fox Clothing Co. is officially open for business, introducing a bold new apparel line that bridges the gap between sharp-witted rebellion and effortless, laid-back cool. Founded on the philosophy that clothing should be an extension of personality, the brand launches with two distinct identities under one roof: the provocative, street-smart Rat, and the relaxed, jazz-loving Fox.
The debut features the Rat Collection, a series of high-quality t-shirts emblazoned with famous quotes and challenging statements designed for those who value truth over trends. Complementing this is the Fox Collection, featuring a curated line of holiday-themed Hawaiian shirts that encourage the wearer to slow down, keep it chill, and embrace a “permanent vacation” mindset, regardless of the season.
“We realized that modern fashion often feels either too loud or too generic,” says Founder Rat, Co-CEO. “Rat & Fox is built for the person who has earned the right to be exactly who they are—whether that means wearing a statement that cuts to the bone or a shirt that signals they’re officially off the clock.”
Rat & Fox Clothing Co. is now available online at ratandfoxclothing.com. For media inquiries, lookbooks, or interview requests, please contact:
Media Contact: media@ratnfox.com